TAN SRI DATUK DR YUSOF BASIRON'S INTERVIEW WITH
THE HALAL JOURNAL

Considering that almost all foods, (and non foods), have fats in them, the potential of palm oil is truly immense. Be it the creamer you add to your coffee, or the chocolate truffle you just ate, or the ice creams, the sherbets and the yoghurts, or even the soap that you used this morning; the applications for palm oil are almost limitless. And its Halal too. So why is it not being marketed as Halal?

With its varied applications and benefits, it is no wonder that the golden oil is also called “the darling of the global food industry”. The fact that palm oil is highly versatile and functional makes it the best Halal raw material there is, which also fulfills other ‘feel good’ factors, including clean, natural, sustainable, nutritious and healthy, not to mention environmentallyfriendly, and most importantly Halal.

Despite its impressive traits however, palm oil has never been promoted as a viable source of Halal oils and fats. The reason behind this, according to the chief executive officer of Malaysian Palm Oil Council, Tan Sri Dr. Yusof Basiron, is that many Muslim countries, despite facing a chronic shortage of oils and fats themselves, have failed to see beyond their established trading partners to other Muslim countries.

Many in turn have not woken up to the true potential of palm oil - a Halal raw material, whose supply by the way, is dominated by two other Muslim countries – Malaysia and Indonesia. “If only they start to question “why not”, I’m sure many will realise the answer,” he said.

Read our exclusive interview with the straight-shooter who will repackage the golden oil and make it even more Halal and mainstream, starting with Muslim countries.

Click here to download Dr Yusof Basiron's Interview with The Halal Journal (PDF) - 1.8 MB

Alternatively, you can download The Halal Journal - Palm Oil Supplement in image sequence here

Hunger plagues large sectors of the global population, in partcular, the poor in developing countries. Although there are large supluses of food in some countries, hundreds of millions of people in other countries still face a struggle for their daily bread ... download now! (4.7 MB)